Our first two Devine Intervention Options are live!

1. The Devine Guide

2. 1 hour Consults with Claire

Further options will be available late 2021.

This page is for you if you are...

-A Creative business owner (eg. making earrings, knits, kids clothes or toys, slow fashion, homewares....the list is endless.)

-An Artist

-A Maker 

-An artsy small business/retail owner

-Someone who wants to quit your current 9 to 5 to be any of the above things

Please know this: no artist/creative business is too small for Devine Intervention. Quite the opposite - if you are small and wanting to grow - you've come to the right place.

Long Story Short

This page isn't about art, it is about the business of art.

Every day on instagram I am approached by others with an extensive list of questions who want to 'live the dream' of full time artist/maker life but also don't want to be a 'starving artist.' People who are good at what they do but not necessarily at getting what they do out for the world to see (and buy!) People who see our family business and think, I want what she's having.

I grew an art business from nothing to being the sole income for our family of 5 in just 2 years. It wasn't all smooth sailing and it definitely wasn't without a generous investment of time and energy...but given the average for artists (if they are going to make it at all) is 6 years until they can be 'full time' - I think I made a pretty good start. What I've discovered along the way is that a lot of creatives have AMAZING products and are making beautiful things but...no one knows about them. I firmly believe there is room for everyone to succeed in this business but I also firmly believe that plenty of people who 'should' succeed, don't, because they don't have the right tools to 'make it.' I want to make sure you do ('make it,' I mean) by sharing my experience, knowledge, mistakes and contacts with you.

So, this page is going to ultimately give you info about Creative/Art Business Consulting, Start Up Help, Creative Business Audits, Brainstorming Sessions and The Devine Guide to...Creative Business Success. It is all here. (Well.. some of it is coming soon...but this is where you should start!)


Long Story Long

Claire here.

I’m not some self-appointed business guru and I’m definitely not here to sell you on working with me on some unsubstantiated claim that I’ve grown a business from nothing to 6 figures in 6 months and that I’m some sort of ‘queen’ on social media or otherwise.  

Those smoke-and-mirror, salesy, misleading roles have been taken by plenty of other people. Hard pass.

You know what also bothers me most about a lot of those 'business guru' types? They don't have any teaching expertise. I've been a teacher for the better part of 15 years and can I please tell you, 'knowing stuff' is totally different from 'successfully showing other people how to use what you know.'

I’m not going to tell you our exact turnover or profit margin because, I don’t know about you, but I don’t even talk about my exact salary with my close friends, let alone strangers on the internet. That’s always seemed a bit weird to me.

What I can tell you about our journey to business success is this:

1. ‘Turnover’ and ‘profit’ are two very different things. So, those slimy (but with perfect Insta grid) gurus claiming to make $100k a month? That’s nice and all but what is it COSTING them to make that turnover? The money that you make in business is not the same as your PROFIT (you know, the money that you actually get to keep once all the bills are paid) So...anyone touting themselves as a guru based on their 6 or 7 figure business....I say, kindly show me the profit.

2. It took us two years of me running the business part time whilst I worked full time in another role to reach profitability. That’s the turning point where you’ve paid yourself back all the money you originally pumped into the business to start it and now the business is starting to generate more money than that. If two years sounds long? Remember that it is the minimum time for small businesses to do that as a general rule and that most businesses fail and shut up shop in the first two years because they aren’t profitable and people just run out of money. Profit being the key word here, hey?

3. In the last year I have run this business as my only occupation. (I won’t say full time as family health issues have demanded a lot of the hours - my son is partially sighted and requires extensive therapy, my husband is unwell and I had my own significant health issues during my most recent pregnancy including an extended stay in hospital)  Yet amidst that we have:

-Had the business as our only source of income for a family of 5 (with three hungry boys!)

-Generated 6 figures multiple times over in turnover

-Reinvested and up-skilled with some of that money

-Paid our mortgage, all our bills and almost the equivalent of our two previous salaries (since my husband also now works exclusively in the business) from business income

4. Wow, Clairebear. You just talked a lot about profit. I thought art was all about passion and purpose? True...but if you aren't making money from your art then you aren't running a business - you just have an expensive hobby.

If you want to work with someone who will tell you that you can make 7 figures by next Tuesday, you can have my advice for free right now: buy a lotto ticket. I hear it’s a good jackpot.

Not ready to invest yet? Subscribe here to our email list for regular free business tips and exclusive special offers. Please note this is separate from our regular customer list.

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2 products found
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Books, Experts, Podcasts, Accounts to follow on Social Media for inspiration and much, much more. 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Claire Devine is not liable for any loss caused, whether due to negligence or otherwise arising from the use of, or reliance on, the information provided directly or indirectly, by use of Devine Intervention products and services.\u003c\/h4\u003e\n\u003cp\u003ePlease note our regular sale codes do not apply to The Devine Guide - it is already packed with value added goodness!\u003c\/p\u003e"}
The Devine Guide - The comprehensive contact compendium for creatives.
The New Devine
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How long does the 'start up' money pit last?\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIMPORTANT: By purchasing a Consult with Claire you agree to the following:\u003c\/p\u003e\n\u003ch4\u003eClaire Devine is here to help you and provide suggestions based on her experience and knowledge but you are ultimately responsible for making decisions and implementing ideas in your business. The results you receive will be directly impacted by the amount of commitment and action you put into working on your business. You agree that Claire Devine and The New Devine can not be held responsible for the failure to achieve any goal or objective discussed.\u003c\/h4\u003e\n\u003ch4\u003eThe information provided in Devine Intervention products and services should not be taken as constituting financial advice. Claire Devine is not a financial adviser. 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Quickly.","public_title":null,"options":["Default Title"],"price":25000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_2c8edc6f-5e55-479a-9026-66ac9b0d4011.jpg?v=1631796392","\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_715f9fa0-c645-4b9b-8617-8b6f7c809c74.jpg?v=1631797699"],"featured_image":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_2c8edc6f-5e55-479a-9026-66ac9b0d4011.jpg?v=1631796392","options":["Title"],"media":[{"alt":null,"id":21832504082612,"position":1,"preview_image":{"aspect_ratio":0.995,"height":1401,"width":1394,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_2c8edc6f-5e55-479a-9026-66ac9b0d4011.jpg?v=1631796392"},"aspect_ratio":0.995,"height":1401,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_2c8edc6f-5e55-479a-9026-66ac9b0d4011.jpg?v=1631796392","width":1394},{"alt":null,"id":22850163638452,"position":2,"preview_image":{"aspect_ratio":0.707,"height":2000,"width":1414,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_715f9fa0-c645-4b9b-8617-8b6f7c809c74.jpg?v=1631797699"},"aspect_ratio":0.707,"height":2000,"media_type":"image","src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0508\/8814\/7124\/products\/image_715f9fa0-c645-4b9b-8617-8b6f7c809c74.jpg?v=1631797699","width":1414}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch1 data-mce-fragment=\"1\"\u003eConsult with Claire is for you if...\u003c\/h1\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou want to work with someone who has been there, done that recently and is thriving in small business life in the current market\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou love the idea of a mentor but not the idea of paying 7k for a 6 month program with one\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou've always thought it odd that a lot of mentors have never done what you're wanting to do in the first place\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou are a solo-preneur (running the business on your own or about to) but you need someone to bounce ideas around with, hear you out and provide external advice \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou have a lot of questions about your business and how to grow\/operate\/scale\/run it or make it a full time gig (or just a better part time one)\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou haven't started yet OR you run a very small starting out business OR you run a small business that is struggling or not sure how to grow\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eThis is not for you if:\u003c\/h1\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou already have a team of employees and\/or a solid 55% or greater profit margin and\/or a strong social media following and\/or are generally living the small business dream.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eConsult with Claire works like this:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou book your preferred time online\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eI send you a little questionnaire\/form to fill out so I can do some research on your brand\/niche. This must be returned at least 3 days before our session.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou prepare alllllll the questions you want to ask me about \u003cstrong\u003eyour business\u003c\/strong\u003e. \u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWe Zoom (BYO cuppa) and I answer all the questions I can and provide additional relevant insights\/suggestions\/guidance from my research. Be ready to take lots of notes! Our meeting goes for 1 hour.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eQuestions you might ask (just to get you thinking...)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHow should I price my art, products?\u003c\/li\u003e\n\u003cli\u003eHow do I get value out of a collab?\u003c\/li\u003e\n\u003cli\u003eWhat should my priorities be for investing in my business to grow well?\u003c\/li\u003e\n\u003cli\u003eHow can I remove barriers to sale to sell more products?\u003c\/li\u003e\n\u003cli\u003eCan we workshop my point of difference\/ideal customer avatar\/key content pillars?\u003c\/li\u003e\n\u003cli\u003eWhere should I go\/what avenues should I try to sell more art\/product?\u003c\/li\u003e\n\u003cli\u003eHow do I work out how much I have to sell in order to make it a 'full time' gig? \u003c\/li\u003e\n\u003cli\u003eWhat is reasonable for business expenses? How long does the 'start up' money pit last?\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIMPORTANT: By purchasing a Consult with Claire you agree to the following:\u003c\/p\u003e\n\u003ch4\u003eClaire Devine is here to help you and provide suggestions based on her experience and knowledge but you are ultimately responsible for making decisions and implementing ideas in your business. The results you receive will be directly impacted by the amount of commitment and action you put into working on your business. You agree that Claire Devine and The New Devine can not be held responsible for the failure to achieve any goal or objective discussed.\u003c\/h4\u003e\n\u003ch4\u003eThe information provided in Devine Intervention products and services should not be taken as constituting financial advice. Claire Devine is not a financial adviser. Claire Devine is not liable for any loss caused, whether due to negligence or otherwise arising from the use of, or reliance on, the information provided directly or indirectly, by use of Devine Intervention products and services.\u003c\/h4\u003e"}
Consult with Claire - Clarity? Quickly.
The New Devine
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